Allied
GO ON A GLAMOROUS ALLIED MISSION FROM LONDON TO FRANCE!
BRIEF
Create a travel prize package to leverage international media exposure for the release of Allied that should appeal to both mixed and same gendered pairs.
SOLUTION
Winners got to indulge in legendary tea at The Ritz in London one day and a sophisticated black tie dinner at an classic French Chateau the next. On a vintage escape mission across allied lines from London to France and back on luxury champagne flights in a piper chieftain!
RESULT
9 promotions generated impressive ROI in 8 territories around the world.
WHAT OUR WINNERS SAID
‘We recently returned from the trip and wanted to tell you many thanks for the amazing journey. The whole program was thought out and implemented just superb! We are still under the impression of being in Europe :)’
Anastasia, Russia