Ghost in the Shell
EXPERIENCE THE GHOST IN THE SHELL'S TOKYO!








BRIEF
Create a travel prize package that draws on the futuristic elements of the movie to leverage international media exposure for the release of The Ghost In The Shell.
SOLUTION
Winners got to experience Ghost In The Shell’s Tokyo for themselves as they spent four nights living like a cyborg in the world’s most technologically advance city, Tokyo! They logged into the heart of Tokyo’s high tech district accompanied by a hacker, detached from their human senses in a biohacking floatation tank, took a futuristic riverboat and refuelled in Tokyo’s high tech restaurant before taking in incredible views of Tokyo’s skyline from 52 floors up!
RESULT
17 promotions generated impressive ROI in 13 territories around the world.
WHAT OUR WINNERS SAID
‘I am writing to say THANK YOU for the amazing time my boyfriend and I had in Tokyo. It’s such an exciting city & we had so much fun with your itinerary. Thanks for the perfect organisation, the pretty hotel and the superb vacation!‘
Lena, Austria