Jurassic World
LIVE THE JURASSIC WORLD ADVENTURE IN COSTA RICA!
BRIEF
Universal Pictures was looking for exciting and exotic family friendly adventure travel packages to generate international media interest for the release of Jurassic World.
SOLUTION
Winners travelled to Costa Rica where they had a chance to live out their own Jurassic World Adventure! The lush tropical destination tied in well with the film setting. Families stayed in a luxury 4* penthouse, visited the island paradise of Tortuga by luxury catamaran, snorkeled through pristine volcanic reefs and watched a mosasaurus of a feeding show!
RESULT
14 promotions generated impressive ROI in 14 territories around the world.
WHAT OUR WINNERS SAID
‘I want to express the gratitude of all my family and my own since it was an excellent trip, everything was perfectly planned, the attention of all the people was wonderful and the walks programmed were great, we were surprised by the beauty of Costa Rica- we spent a few sensational days and we enjoyed it very much.’
Enoc, Mexico